Bandai Namco PAC-MAN Live Experience launches in the UK

Little Lion Entertainment, known for its augmented reality (AR) experiences, has joined forces with Bandai Namco Entertainment to create the “PAC-MAN Live Experience.”

The companies say it will be an “unprecedented” experience for players.

Little Lion Entertainment is known for its attractions including The Crystal Maze Live Experiences, Tomb Raider: The Live Experience and Chaos Karts.

Bandai Namco Entertainment, a global video game publisher, is best known for its entertainment franchises, including PAC-MAN, Tekken and Elden Ring.

The collaboration between the two companies promises an ‘exciting addition’ to the world of augmented reality and location-based entertainment.

In the game, players become “PAC-People”, navigating levels to collect “power pellets” and fruit, while avoiding ghosts and collecting points.

The mazes are brought to life around the players using augmented reality.

CEO of Little Lion Entertainment, Tom Lionetti-Maguire, said: “We are thrilled to be partnering with Bandai Namco Entertainment, the pioneers of one of the most beloved video games in history.

“Their expertise and collaboration in our creative vision have been invaluable in ensuring our live experience remains authentic to the original game, while offering a fresh and exciting twist by bringing it to a fully playable 360-degree digital world to take.”

Little Lion Entertainment’s acquisition of The Games Arenas, home of Chaos Karts, “paved the way” for this new venture.

Aadil Tayouga, licensing and business strategy director at Bandai Namco Europe, said: “This new experience fits in perfectly with PAC-MAN, offering something fun and entertaining that appeals to both children and adults.

“We can’t wait for people to discover this innovative and truly unique experience created by our partner at Little Lion Entertainment, which takes PAC-MAN into a whole new field while staying true to the values ​​of the franchise.”

The launch of this attraction is expected to ‘redefine’ location-based experiences, combining physical activity with digital gameplay.

The goal is to transform everyday locations into a playground with challenges and surprises.

With multiple mazes and no fewer than 12 different levels, including a new bonus game, the PAC-MAN Live Experience promises to be an ‘adventurous journey’ for participants.

The experience is designed to be accessible to all guests, with an age range of eight to 80 years old.

The PAC-MAN Live Experience will be rolled out in select cities around the world, with expansion plans based on demand.

For more information and updates, visit www.pacmanlive.co.uk.

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